Pricing
One price, agreed before anything starts.
Three tiers, each a fixed fee for a fixed scope. No hourly billing, no monthly platform fee, and the code is yours at launch.
Three tiers
Signature
from £2,500
For large sites, migrations and premium brands, where the site carries the first impression.
What's included
- Everything in Standard, at any scale
- Migrations and large multi-page rebuilds
- Brand kit and logo design
- Advanced animation and booking integration
- Photography and art direction
- SEO action plan and keyword research
Standard
Most popular£800
For small businesses and restaurants. The usual choice, and the one most clients need.
What's included
- 5 to 15 pages, custom built
- Integrated CMS, update content without touching code
- RSVP, event and enquiry forms
- Dynamic menus and service lists
- Advanced SEO, plus 2 hrs Google Business Profile setup
- £0/mo hosting, and you own the code
Starter
£480
For portfolios and personal brands that need to exist properly on Google.
What's included
- One main page, plus up to 4 mini pages
- Mobile-first responsive design
- Contact and enquiry forms
- Base SEO setup
- £0/mo hosting, and you own the code
One-off fee, no subscription, no lock-in. Donate monthly to one of my giving partners and the Supporter Credit comes off any tier, including quoted Signature projects.
What every build includes
These are not upgrades. They are the floor, on every tier.
97-100 on PageSpeed
All Core Web Vitals green, on mobile as well as desktop.
Hand-written code
No page builder, no template, no plugin stack to keep patched.
Search setup done properly
Titles, descriptions, structured data and a sitemap, all under control.
Responsive to every screen
Designed on mobile first, because that is where most of your visitors are.
Accessible by default
Real contrast, visible focus states, and markup a screen reader can follow.
You own the code
Handed over at launch. Portable to any host, any developer, any time.
Why one-off beats monthly
A subscription looks cheaper in month one. Run it out five years and the comparison inverts.
| Measure | Hand-coded | Wix / Squarespace |
|---|---|---|
| Up front | £480-£800 once | £0 to start |
| Per month | £0 on most builds | £17-£30, indefinitely |
| Over five years | The build, plus ~£50 of domain | £1,020-£1,800, and you still own nothing |
| If you stop paying | Nothing happens | The site goes down |
| Moving away | Take the code with you | Rebuild from scratch |
Questions about price
If yours is not here, ask - the answer is free either way.
Your domain, which is around £10 a year and stays in your name. Anything needing a paid third-party service - a booking platform beyond the built-in one, a payment processor's fees, stock photography - is quoted separately and only if you want it.
No. Half to start, half on launch. Signature projects are staged against milestones agreed before anything begins.
You get a fixed quote for the extra work before I start it. The original price does not move on its own, and nothing gets added to an invoice you have not seen.
Not to me. Most builds deploy on Netlify’s free tier, so hosting is £0/mo. If a project genuinely needs paid hosting I will say so in the quote.
You take the code. It is yours from launch - hand it to another developer or move host whenever you like. There is nothing to cancel because there is no subscription.
Yes. Starting on Starter and moving to Standard later costs the difference plus whatever the new work is, not a fresh build.
Get a fixed quote
Tell me what the business needs. You will get a price and a scope in writing before anything starts.
Not sure which tier?
Most small businesses need Standard. Describe the site you have in mind and I will tell you honestly if a cheaper tier covers it.
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